Power Tools for
Game Growth
Stop guessing. Use our interactive calculators and simulators to model your game's growth, optimize revenue, and verify your UA strategies with scientific precision.
Calculators & Simulators
Free-to-use instruments designed to help you master unit economics and find the most profitable configuration for your titles.
Bidding Floor Calculator
Calculate the optimal eCPM floors for your ad mediation waterfall based on regional benchmarks and game genre.
Global Price Localizer
Optimize your In-App Purchase prices across 50+ countries using the Big Mac Index and Purchasing Power Parity (PPP).
Retention & Churn Simulator
Simulate how improvements in user retention at different stages impact your long-term LTV and profit.
UA Payback Period Calculator
Estimate the ROAS and payback period of your marketing campaigns based on retention curves and ARPDAU benchmarks.